Morningstar: Copyright 2018 Morningstar, Inc. All Rights Reserved. Coca-Cola has teamed up with Molson Coors for a national launch early next year of Topo Chico Hard Seltzer. Factset: FactSet Research Systems Inc.2018. Disclaimer. All times are ET. Topo Chico Hard Seltzer uses purified sparkling water, a gluten-free alcohol base and natural flavors, with minerals added for taste. Topo Chico Hard Seltzer communications are only sent to eligible U.S. legal drinking age consumers. Topo Chico Hard Seltzer is inspired by Topo Chico sparkling mineral water, a 125-year-old Mexican brand popular with consumers across the United States, including many mixologists. "Within the hugely successful and growing hard seltzer segment, new and 'old' brands alike can succeed even if their market share is relatively small or declining, because the total pool of sales of hard seltzer within US retail is growing at such a high rate," Danelle Kosmal, VP of Beverage Alcohol at Nielsen, told CNN Business. Nothing finer than a...Shiner hard seltzer? At the beginning of 2018, just 10 hard seltzer brands were on the market, according to a Nielsen report, a number that rose to 26 brands by early 2019. Sign Up Topo Chico Hard Seltzer is an experimental drink inspired by Topo Chico sparkling mineral water, which has been popular with many mixologists. Per CNBC, the beverage will debut in “select cities in Latin America” before making its way to America some time in 2021. The iconic Mexican brand (based out of Monterrey but now owned by Coca Cola Co.) has officially launched its debut line of hard seltzer drinks in several countries around the world. Coca-Cola Co. said it plans to launch a boozy version of its Topo Chico sparkling water in the U.S. next year, plunging the soda giant into the market for alcoholic beverages. “The [Topo Chico] brand will seek to leverage its appeal with Hispanic consumers to recruit them into the category where they currently under-index. This makes Topo Chico the third hard seltzer brand for the company. The drink will initially be available in select cities in Latin America. In the US it will launch in four flavors in slim cans: Tangy Lemon Lime, Exotic Pineapple, Strawberry Guava and Tropical Mango: available in a four flavor, 12-pack Variety Pack. And with Topo Chico always being the right choice, now is time of the Topo Chico Hard Seltzer. Following in the footsteps of hard seltzer mega weights like White Claw and Truly, Topo Chico is hoping to capitalize on its cult like status with the release of its new hard seltzer lineup. All rights reserved. “TOPO CHICO” IS A TRADEMARK OF THE COCA-COLA COMPANY. Coca-Cola European Partners (CCEP) is gearing up for further growth and launches focused on ready-to-drink Costa Coffee products, Topo Chico Hard Seltzer and energy drinks among other areas in 2021. I consumed it as much as possible when I was in Texas, and then I came home to New York and was a little distraught because I couldn’t get it anymore. Topo Chico Hard Seltzer is inspired by Topo Chico sparkling mineral water, a 125-year-old Mexican brand popular among consumers across the country. January 2021 will bring the launch of Michelob Ultra Seltzer out of Anheuser Busch. The new Topo Chico-branded hard seltzer will release by the end of this year, the company announced today, reports CNBC.The drink would be the first alcoholic beverage made by Coke in more than three decades other than a small experiment in Japan a few years ago. Topo Chico Hard Seltzer is made in the spirit of Topo Chico® Mineral Water, with added minerals for taste. Molson Coors has been trying to move beyond beer as consumption has … Sign up to be the first to know when Topo Chico Hard Seltzer hits shelves. Coca-Cola's Topo Chico-branded hard seltzer will be rolled out in Mexico and Brazil in late September, months before its arrival in the United States. It will begin rolling out in the first half of 2021, with a scaled national launch prioritizing select markets where Topo Chico is best known. Most stock quote data provided by BATS. Coca-Cola is gearing up to launch its first hard seltzer in the U.S., CNBC reports. Market indices are shown in real time, except for the DJIA, which is delayed by two minutes. All content of the Dow Jones branded indices Copyright S&P Dow Jones Indices LLC 2018 and/or its affiliates. Coca-Cola, which purchased Topo Chico in … “The Coca-Cola Company has authorized Molson Coors to use the Topo Chico trademark to produce and distribute Topo Chico Hard Seltzer in the … Sign up to be the first to know when Topo Chico Hard Seltzer hits shelves. When Topo Chico Hard Seltzer is initially released, it will only be available in a Tangy Lemon Lime flavor, but let's be honest, we all know that's the best seltzer flavor anyway. Sign up now to be the first to know when Topo Chico Hard Seltzer hits shelves! We will share more details closer to launch. European hard … Topo Chico Is Making a Hard Seltzer. For the 15-week period ending June 13, hard seltzer products purchased at grocery stores, liquor stores and big-box retailers quadrupled year-over-year, the report said. Topo Chico Hard Seltzer is an experimental drink inspired by Topo Chico sparkling mineral water, which has been popular with many mixologists,” Coke said earlier this year. Topo Chico Hard Seltzer, marketed under the Topo Chico mineral water brand acquired by Coca-Cola in 2017 for $220 million, will debut sometime … "More than 65 brands are now fighting for consumers' attention and purchase," according to Nielsen. Hard seltzer sales have been exploding in recent years, with millennials being the driving force behind the surge in popularity. Gordon Ramsay Is Releasing His Own Line of Hard Seltzers. Topo Chico Hard Seltzer is made in the spirit of Topo Chico® Mineral Water, with added minerals for taste. The four available Topo Chico Hard Seltzer flavors will include Tangy Lemon Lime, Exotic Pineapple, Strawberry Guava and Tropical Mango, making … All Topo Chico jokes aside, Shiner's brand management said this multi-million dollar addition to the famed … The information you provide will only be used in accordance with our Privacy Policy unless otherwise disclaimed on the site. See Privacy Policy for info on how we collect, use and share your information. Topo Chico Hard Seltzer brings a unique twist to classic flavors including: Tangy Lemon Lime, Strawberry Guava, Pineapple Twist and Tropical Mango. This has allowed us to work quickly to introduce the brand across multiple geographies." "Topo Chico Hard Seltzer is an exciting innovation that has been developed by a global team as a global proposition, working at speed using a networked organizational model. Justin Yu, Oxheart, 2016 Best Chef Southwest by the James Beard Foundation. Dow Jones: The Dow Jones branded indices are proprietary to and are calculated, distributed and marketed by DJI Opco, a subsidiary of S&P Dow Jones Indices LLC and have been licensed for use to S&P Opco, LLC and CNN. New York (CNN)Coca-Cola is launching a hard seltzer under the cult-favorite brand Topo Chico. "As such, with new launch after new launch, manufacturers may lose market share but continue growing their sales," she added. said it will offer Topo Chico Hard Seltzer in “select cities” in Latin America later this year. That's good for this company, Uber Eats' new ad pits Luke Skywalker against Capt. The soft-drink company clearly hopes Topo Chico will fare just as well in a hard-seltzer market that, according to Nielsen Company data, has grown … Coca-Cola cited Topo Chico’s popularity in cocktails and mixed drinks. Topo Chico Hard Seltzer brings a unique twist to classic flavors including: Tangy Lemon Lime, Strawberry Guava, Pineapple Twist and Tropical Mango. Molson Coors also recently struck a deal with Coca-Cola to distribute its new Topo Chico Hard Seltzer in the first half of 2021. And even if you aren't familiar with the non-alcoholic drink that inspired it … DO NOT SHARE WITH ANYONE UNDER THE LEGAL DRINKING AGE. https://www.cnn.com/2020/07/30/business/topo-chico-hard-seltzer Topo Chico Hard Seltzer will be released in Mexico and Brazil at the end of the month, but American consumers will have to wait until 2021 to get their hands on it. Standard & Poor's and S&P are registered trademarks of Standard & Poor's Financial Services LLC and Dow Jones is a registered trademark of Dow Jones Trademark Holdings LLC. All fields are required unless indicated as optional. The hard seltzer will appear in the U.S. market in 2021, according to CNBC. Picard, Imperfect Foods' business is booming during the pandemic, See Burger King's new three-lane (yes, 3!) José Andrés Is Still Hoping for a … All rights reserved. Related: 13 Drinks You Won't Believe Are Owned by Coke. Vizzy contains anti-oxidant vitamin C from acerola superfruit, which differentiates it from other sparkling seltzers. There’s nothing better than a cold Topo Chico after a long, hard service. Topo Chico Hard Seltzer will be offered in select cities in Latin America later this year. Topo Chico Hard Seltzer is planned to be on store shelves in the first half of 2021 in four flavors: Tangy Lemon Lime, Exotic Pineapple, Strawberry … Jordan Valinsky contributed to this article, "The Coca-Cola Company is committed to exploring new products in dynamic beverage categories, including hard seltzer," a, The category is growing at a fast pace, leading to. Chicago Mercantile Association: Certain market data is the property of Chicago Mercantile Exchange Inc. and its licensors. Nevertheless, Coke’s 2021 … Pepsi Will Release a 'Cocoa' Cola This Winter. ©2020 TC Hard Seltzer Co., Tempe, AZ & Auburndale, FL * Flavored Beer. This vegan restaurant is actually opening locations during the pandemic, Stew Leonard's CEO: We have plenty of food, Mario Lopez stars as KFC's Col. Sanders in steamy movie, Goldbelly is shipping food from iconic restaurants nationwide, Why the world's largest ice cream company is betting on home delivery, Internet mocks McDonald's new meatless burger, This company is giving away bacon-scented face masks, People are brewing fancier coffee at home. Coca-Cola is partnering with Molson Coors for the U.S. launch of Topo Chico Hard Seltzer. The hard seltzer will initially be available in 12 packs of slim cans in four flavors: Tangy Lemon Lime, … Coca-Cola announced it will launch Topo Chico Hard Seltzer in select cities in Latin America later this year. Between March and May, sales of hard seltzer were up 312%, a trend that has since slowed to 180% over the last two months. drive-thru design, This small business stood for a century, but Covid-19 closed it in months, McDonald's sales plummet in dismal quarter, Cheez-It releases limited-edition box with wine pairing. 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